Finish the plan you keep starting.
Plan It Out is a guided sprint through eight sections that leaves you with a real business plan you built. It runs on your phone. No account, no subscription.
Launching September 2026.
A look at the finished thing.
Not a template. A plan with your name on it.
Three real-shape examples, on rotation. Every Plan It Out plan comes out looking like this: a cover, eight sections, your words on the page.
Business Plan
Cypress Studio
I work with freelance illustrators taking on their first paying clients.
Section 04
Pricing
Price
$1,200
Monthly target
$4,800/mo
Model
per project
What it takes
4 projects/mo
Your plan. Yours to keep.
How it works.
Questions in order. One sitting.
Most planning tools hand you a blank template and wish you luck. Plan It Out asks you the right questions in order, one section at a time, and helps you turn your answers into a plan you can actually use. You do the thinking. It keeps you moving.
The shape of it.
The eight sections you'll work through.
Why this.
The reason your business exists, in your words.
Who needs this.
The people you are actually for.
Who else is doing this.
An honest look at the field.
What's the goal.
Where you are taking it, made concrete.
How you get paid.
The way the money actually works.
Cost of business.
What it takes to run.
How you show up.
How people find and recognize you.
Your product or service.
What you are selling, said plainly.
What you get.
$49, one time.
- $49, one time.
- All eight sections.
- AI help where it counts, in your why and your goal.
- Works on your phone.
- No subscription, no account. Your plan stays on your device and stays yours.
- Export a clean PDF when you finish.
Who it's for.
Solo operators who already have something moving.
Built for solo operators who already have something moving and need the plan out of their head and onto the page.
A note from Chelsé
Why I built this.
I built Plan It Out because I kept meeting the same person. Someone with a real business already moving, the idea clear in their head, the work already happening, and still no plan on paper they could use. They would open a blank template, stare at it, and close it. Or they would fill one out and end up with something that sounded like a stranger, not them.
This is the tool I wanted to hand them. Eight questions that matter, asked in order, in one sitting. It does not grade you, and it does not write your business for you. It gets what is already in your head onto the page, in your words, so you walk away with a plan you can use, and one that sounds like you.
That is the whole point. Finish the thing. Then go build.
Chelsé Lilly · Founder, Chronicle House
Questions.
The ones you'd ask first.
- Is it a subscription?
- No. You pay once and it is yours.
- Do I need an account?
- No. Your work saves on your device, so export your plan when you finish.
- Does it write the plan for me?
- No. You do the work. It guides the order, asks the questions, and helps clean up two of the sections.
- Can I get a refund?
- Yes, within the terms of our refund policy.
Still stuck? Email support@chroniclehouse.co.
The plan you actually finish.
Launching September 2026.